
The Southwest Airlines Way
McGraw-Hill Pbk
"If you look at Southwest Airlines, and I admire what they do, they've been the most successful airline in the industry."
--Gerard Arpey, CEO, American Airlines
"Through extensive research Jody Hoffer Gittell gets to the bottom of what has sustained Southwest Airlines' positive employee relations and high performance through good and bad times."
--Thomas A. Kochan, professor, MIT Sloan School of Management, MIT Global Airline Industry Program
In an industry with losses in the billions, Southwest Airlines has an unbroken string of 31 consecutive years of profitability. The Southwest Airlines Way examines how the company uses high-performance relationships to create enormous competitive advantage in motivation, teamwork, and coordination among employees. It then goes further to show how any company can foster these powerful cooperative relationships and explains how to:
- Lead with credibility and caring
- Invest in frontline leaders
- Hire and train for relational competence
- Use conflicts to build relationships
- Make unions its partners, not its adversaries
- Build relationships with its suppliers
Jody Hoffer Gittell is an assistant professor of management at Brandeis University and faculty member of the MIT Global Airline Industry Program. She focuses on human resources and operations management, and frequently presents the results of her work to managers, researchers, and policymakers.
9780071458276
Book, Paperback
The Southwest Airlines Way
McGraw-Hill Pbk
- Author: Jody Hoffer Gittell
336
English
9.2 x 6.3 x 0.9 inches, 1 pounds

Acceptable: | Fairly worn but fully readable and intact. Pages may include notes, highlighting, or minor water damage. Dust jacket, CDs, product codes, or other inclusions may be missing or expired. |
Good: | Shows signs of wear. Pages may include limited notes or highlighting. Dust jacket, CDs, product codes, or other inclusions may be missing or expired. |
Very Good: | Item has seen limited use and has minimal signs of wear. Pages are clean without markings. Dust jacket, CDs, product codes, or other inclusions may be missing or expired. |
Like New: | Shows little to no signs of wear. Spine has no signs of creasing. Pages are clean without markings. CDs, product codes, or other inclusions may be missing or expired. |
New: | Brand new, unused, and in perfect condition. Includes all original packaging and accessories. |