FREE Standard shipping on all items
FREE Standard shipping on all items
FREE Standard shipping
Loading...

Practical Business Analytics
A Proven Approach through Successful Personalized Learning

ISBN: 9781516595761

Product: Book, Paperback

May have wear from normal use.

See full description

Practical Business Analytics: A Proven Approach through Successful Personalized Learning is an innovative educational package that combines a concise, approachable textbook with a collection of online active learning activities designed to help students apply what they learn in their work environment and achieve impactful results.

This dynamic package emphasizes a personalized approach to learning, providing students with an array of opportunities to learn the material according to their individual learning styles. The active components allow students to watch video lectures, engage in interactive group learning exercises, and test their knowledge with online quizzes to support every lesson. This organization of the material is particularly well suited for the COVID-19 era and beyond because of the greater emphasis on online, hybrid, and flipped courses.

The textbook employs a conversational (dialectic) format, classroom tested and refined over many years, to present the information in an engaging manner. Dedicated chapters cover decision theory, simulation, optimization, forecasting, and how to implement Business Analytics in organizations.

With an emphasis on real-world application, Practical Business Analytics is an ideal educational vehicle for learning subject matter contained in courses in management science, decision science, operations research, business decision modelling, or business analytics.

William Swart is a professor of marketing and supply chain management at East Carolina University. He has twice been a finalist in the Franz Edelman competition for the best application of business analytics in the world. He has served as Corporate Vice President for Operations Systems at Burger King Corporation and Provost and Vice Chancellor of Academic Affairs at East Carolina University. Ken MacLeod is an associate professor of management science at East Carolina University. He holds a Ph.D. in management science from the University of South Carolina and M.B.A. from the University of Notre Dame. His research has been published in Decision Sciences, European Journal of Operations Research, and Decision Sciences Journal of Innovative Education.
ISBN/UPC:

9781516595761

Product:

Book, Paperback

Title:

Practical Business Analytics: A Proven Approach through Successful Personalized Learning

Contributors
Pages:

350

Languages:

English

Categories

    Specification:

    11.00 x 8.50 x 0.73 inches, 1.79 pounds

    load
    Acceptable:Fairly worn but fully readable and intact. Pages may include notes, highlighting, or minor water damage. Dust jacket, CDs, product codes, or other inclusions may be missing or expired.
    Good:Shows signs of wear. Pages may include limited notes or highlighting. Dust jacket, CDs, product codes, or other inclusions may be missing or expired.
    Very Good:Item has seen limited use and has minimal signs of wear. Pages are clean without markings. Dust jacket, CDs, product codes, or other inclusions may be missing or expired.
    Like New:Shows little to no signs of wear. Spine has no signs of creasing. Pages are clean without markings. CDs, product codes, or other inclusions may be missing or expired.
    New:Brand new, unused, and in perfect condition. Includes all original packaging and accessories.